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Ruth Weisberg

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Ruth Weisberg

1956 – 2026 · aged 70 · Radio and television host, voice-over actor

“The voice on the phone and the radio, for nearly fifty years.”

Portrait: inquirer.com

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Ruth Maxine Weisberg was a Philadelphia radio and television broadcaster, voice-over actor and former beauty pageant titleholder whose recognizable voice reached local airwaves and millions of American phone lines for nearly five decades. She was at various points a news anchor, talk-show host, corporate narrator, writer, pianist, art model and,…

Ruth Maxine Weisberg was a Philadelphia radio and television broadcaster, voice-over actor and former beauty pageant titleholder whose recognizable voice reached local airwaves and millions of American phone lines for nearly five decades. She was at various points a news anchor, talk-show host, corporate narrator, writer, pianist, art model and, later, stand-up comedian, a mix that made her one of the Delaware Valley's most versatile media personalities.

Born on 31 May 1956 in Philadelphia and raised in Oxford Circle, she graduated from Northeast High School and studied special education at Pennsylvania State University. As a Penn State freshman in 1975 she was named Miss Central Pennsylvania, and in 1980 she won Miss Greater Philadelphia, an experience she later said made her feel celebrated rather than exploited. She began producing campus radio and television while a student and co-hosted a rock radio show as a senior exchange student in England, which she credited with sparking a lasting love of broadcasting.

In the late 1970s and early 1980s she was the radio voice of Shadow Traffic. Through the mid-1980s she worked as a news anchor and features reporter at Philadelphia stations including WXTU, WCAU, WIFI, WPEN and WSNI, winning Associated Press and Philadelphia Press Association radio awards and, in 1994, member of the year honors from the Philadelphia chapter of the International Television Association. In 1988 and 1989 she co-hosted Frank Talk With Frank Rizzo on WCAU, later comparing the assignment to flying a careening aircraft. Bell Telephone hired her in 1985 to record automated phone messages; her congenial yet persuasive voice also became familiar for Bell Atlantic prompts that told callers a number could not be completed.

She taught voice-over classes, mentored colleagues, wrote for The Inquirer and other publications, modeled for artists for more than twenty years, and acted in local stage work. After moving to Sarasota, Florida, in 2016 she hosted Storytime and Show 'n Tell With Miss Ruth, launched Funny You Should Ask about Florida comedy in 2023, appeared on WKDW 97.5 FM, modeled at Ringling College of Art and Design and Art Center Sarasota, and joined Siesta Key and Nokomis beach drum circles.

She married Peter Kerch in 1988; they had a daughter, Talia. After a divorce she married James Herbert; they had a son, Elliott, and later divorced. Friends remembered charm, humor and kindness. Ruth Weisberg died of ovarian cancer on 2 September 2026 at an assisted living center in Sarasota. She was 70. The Philadelphia Inquirer published a full career obituary at the end of September 2026.

Biography adapted from The Philadelphia Inquirer (Gary Miles, 30 Sep 2026); Baldwin Brothers / Bradenton Times family obituary; Legacy.com notice.

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I don't know what to say. Grew up with her voice on the Bell Atlantic line and never thought about it being a person until now. 70.

Jocelyn Aquino23h ago

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same, had no idea that was even a real woman until today

Candles

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6 people are remembering Ruth here. Every candle here is someone saying they were glad Ruth lived. No account needed; it takes a moment and it stays here.

No account needed.
Kenya Oakley🇺🇸23h ago
Chloe Warren🇺🇸23h ago
Luigi Esposito🇺🇸1d ago
Kristine Mendoza🇺🇸1d ago

Death

Ruth Weisberg died on Wednesday, 2 September 2026, of ovarian cancer at an assisted living center in Sarasota, Florida. She was 70. Baldwin Brothers Funerals and Cremation Society of Sarasota handled arrangements, and The Philadelphia Inquirer published a detailed obituary on 30 September 2026. A private celebration of her life was planned for later; public service details had not been…

Ruth Weisberg died on Wednesday, 2 September 2026, of ovarian cancer at an assisted living center in Sarasota, Florida. She was 70. Baldwin Brothers Funerals and Cremation Society of Sarasota handled arrangements, and The Philadelphia Inquirer published a detailed obituary on 30 September 2026. A private celebration of her life was planned for later; public service details had not been announced as of that reporting.

Early life and education

Ruth Maxine Weisberg was born on 31 May 1956 in Philadelphia and raised in Oxford Circle. A cheerleader and theater student with strong grades at Northeast High School, she volunteered with her mother, Libby, in hospitals and nursing homes and canvassed for George McGovern as a teenager. She earned a bachelor's degree in special education at Pennsylvania State University, where…

Ruth Maxine Weisberg was born on 31 May 1956 in Philadelphia and raised in Oxford Circle. A cheerleader and theater student with strong grades at Northeast High School, she volunteered with her mother, Libby, in hospitals and nursing homes and canvassed for George McGovern as a teenager. She earned a bachelor's degree in special education at Pennsylvania State University, where she also began producing campus radio and television.

Career

She was Miss Central Pennsylvania in 1975 and Miss Greater Philadelphia in 1980. As Shadow Traffic's radio voice and later as an anchor and reporter at WXTU, WCAU, WIFI, WPEN and WSNI, she became a familiar Philadelphia broadcast presence. She co-hosted Frank Talk With Frank Rizzo in 1988-1989 and recorded Bell Telephone and Bell Atlantic automated messages from 1985 onward.…

She was Miss Central Pennsylvania in 1975 and Miss Greater Philadelphia in 1980. As Shadow Traffic's radio voice and later as an anchor and reporter at WXTU, WCAU, WIFI, WPEN and WSNI, she became a familiar Philadelphia broadcast presence. She co-hosted Frank Talk With Frank Rizzo in 1988-1989 and recorded Bell Telephone and Bell Atlantic automated messages from 1985 onward. Awards included Associated Press and Philadelphia Press Association radio honors and 1994 ITVA Philadelphia member of the year. Later work spanned voice-over instruction, writing, art modeling, children's television, Florida radio and comedy podcasting.

Personal life

She married Peter Kerch in 1988; they had daughter Talia Genevieve Kerch. After a divorce she married James Herbert; they had son Elliott Benjamin Herbert and later divorced. She collected classic telephones, enjoyed crossword puzzles and concerts, was a certified scuba diver, and moved to Sarasota in 2016. She is also survived by brothers Michael Max Weisberg and Steve Weisberg.

She married Peter Kerch in 1988; they had daughter Talia Genevieve Kerch. After a divorce she married James Herbert; they had son Elliott Benjamin Herbert and later divorced. She collected classic telephones, enjoyed crossword puzzles and concerts, was a certified scuba diver, and moved to Sarasota in 2016. She is also survived by brothers Michael Max Weisberg and Steve Weisberg.

Legacy

Philadelphia remembered her as an award-winning local voice who also entered countless homes through telephone prompts. In Sarasota she was recalled as a radio host, art model, comedian and drum-circle regular. Family and friends described an effervescent, whimsical presence whose humor and warmth left a lasting mark on both cities.

Philadelphia remembered her as an award-winning local voice who also entered countless homes through telephone prompts. In Sarasota she was recalled as a radio host, art model, comedian and drum-circle regular. Family and friends described an effervescent, whimsical presence whose humor and warmth left a lasting mark on both cities.

Questions people ask about Ruth

How did Ruth Weisberg die?
She died of ovarian cancer on 2 September 2026 at an assisted living center in Sarasota, Florida.
How old was Ruth Weisberg when she died?
She was 70. She was born on 31 May 1956 and died on 2 September 2026.
What was Ruth Weisberg's cause of death?
Ovarian cancer, according to The Philadelphia Inquirer obituary.
Was Ruth Weisberg married?
Yes. She married Peter Kerch in 1988 and later married James Herbert. Both marriages ended in divorce.
Did Ruth Weisberg have children?
Yes. She had a daughter, Talia Genevieve Kerch, and a son, Elliott Benjamin Herbert.
What was Ruth Weisberg's net worth?
No reliable public figure for her net worth has been reported, so none is given here.
What was Ruth Weisberg famous for?
She was a longtime Philadelphia radio and TV host and voice-over actor, known for Shadow Traffic and Bell Telephone/Bell Atlantic automated messages, and was Miss Greater Philadelphia in 1980. She is not the California artist and USC professor of the same name.
Where did Ruth Weisberg live?
She was born and raised in Philadelphia's Oxford Circle neighborhood and later lived in Sarasota, Florida, where she died.

Written by People Forever from Wikipedia (CC BY-SA 4.0) and the reporting cited. Updated . Spotted a mistake? Tell us.

Timeline

  1. 31 May 1956
    Born in Philadelphia, Pennsylvania
  2. 31 May 1956
    Birth

    Born Ruth Maxine Weisberg in Philadelphia.

  3. 1 January 1975
    Miss Central Pennsylvania

    Named Miss Central Pennsylvania as a Penn State freshman.

  4. 1 January 1980
    Miss Greater Philadelphia

    Wins Miss Greater Philadelphia.

  5. 2 January 1980
    Shadow Traffic era

    Becomes radio voice of Shadow Traffic in late 1970s and early 1980s.

  6. 1 January 1985
    Bell Telephone voice work

    Hired to record automated Bell Telephone messages.

  7. 1 January 1988
    Frank Talk With Frank Rizzo

    Co-hosts WCAU radio program with former mayor Frank Rizzo (1988-1989).

  8. 1 January 1994
    ITVA Philadelphia honor

    Named chapter member of the year.

  9. 1 January 2016
    Moves to Sarasota

    Relocates to Sarasota, Florida.

  10. 1 January 2023
    Funny You Should Ask

    Launches Florida comedy radio show and podcast.

  11. 2 September 2026
    Death

    Dies of ovarian cancer in Sarasota at age 70.

  12. 2 September 2026
    Died in Sarasota, Florida
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