75. Never heard his music till today, sounds like it mattered.
Their story
Vilsur Khameev was a singer, actor and music producer from the Republic of Mari El in Russia, and one of the people who shaped its popular music scene from the 1990s onward. An Honoured Artist and a People's Artist of Mari El, he was best known as the founder of…
Vilsur Khameev was a singer, actor and music producer from the Republic of Mari El in Russia, and one of the people who shaped its popular music scene from the 1990s onward. An Honoured Artist and a People's Artist of Mari El, he was best known as the founder of the band Polyarnaya Zvezda (Pole Star), which toured across Russia and abroad.
He was born Vilsur Eduardovich Khameev on 30 November 1950 in the Ivanovo region. He trained as a singer in the vocal department of the I. S. Palantay College of Culture and Arts in Yoshkar-Ola, and also completed a course in directing mass performances. From 1968 to 1970 he served in the Soviet Army.
He spent the following years on the opera and musical stage. From 1972 he was an actor and soloist at the State Music Theatre in Yoshkar-Ola, today the Erik Sapaev Mari Opera and Ballet Theatre, and from 1983 to 1988 he sang with the State Music Theatre of Udmurtia in Izhevsk. Back in Yoshkar-Ola he became deputy director of the opera and ballet theatre for about ten years, and from 1998 he was deputy director of the Yakov Eshpai Mari State Philharmonic.
Alongside that work he built a string of pop groups. He created Kakshan in 1993, Polyarnaya Zvezda in 1995, DiDi in 2003 and MariStar in 2006, and he is also credited with the group Rodo. His own recording studio gave many new bands and young performers their start. Polyarnaya Zvezda became one of the most popular groups in the republic, and under his management it played concerts throughout Russia as well as in other countries. Regional media credit him with a key role in forming the modern Mari pop stage. In 2012 he summed up his approach by saying he had never worried about his own career or promoted himself, only the cause, and the cause had carried him.
Vilsur Khameev died in Yoshkar-Ola on 28 October 2026, aged 75. His death was announced by the Mari State Philharmonic, whose staff said the memory of his work and his contribution to the culture of Mari El would stay in their hearts. Former members of his groups also paid tribute, recalling a strict but fair producer who listened to and trusted the musicians he worked with.
Biography adapted from Reports by Marijskaya Pravda, Marimedia, AiF Mari El, vnd12.ru and kidsher.ru, citing the Mari State Philharmonic.
In their own words
“I never worried about my own career and never promoted myself personally. I always promoted the cause, and the cause promoted me.”

It mattered a lot here. Polyarnaya Zvezda was everywhere growing up.